Building Product Dealer
Today’s Buyers
Demand Instant
Product
Knowledge
from Building Product
Dealers & Contractors
Manufacturers share their product sales literature to continually educate contractor and consumer buyers, and to benefit channel revenues.
their digital product sales literature, automatically upon the websites
of local dealers & contractors.
As a stand-alone website or a great ‘add-on’ to an existing.
All within a controlled, nationwide Platform environment.
This gives a building product dealer and a nation of contractors usage of the industries best product sales literature to promote themselves better, increase product awareness, and to drive more sales. It’s the digital materials that tells buyers what products are available, where they’re located, and why they should be specified.
The Product Platform is not an e-commerce site, SEO or lead-generator. Instead, its sole purpose is to compile our industries ‘sales literature’ so that every distributor, dealer and contractor may carry the same marketing messages and product materials with them 24/7, to better serve their clients.
It gets the manufacturers marketing teams, graphic designers, and communication experts from around the world helping to sell their own products, to benefit you and your contractors.
Plus, there’s never software to learn as all customization is done for you. The Platform is branded in the dealers or contractors name to either replace or compliment any existing website.
This digital strategy is the fuel that ignites every marketing method a company uses and the digital materials it produces.
No social media, blog, SEO, or PPC techniques or expenses can compete with the natural habits buyers already have. The Product Platform simply allows you and your contractors to display and promote your sales materials right where buyers already look, and expect them to be.
1. It allows any contractor of any trade type in your area, who wants their business to receive the advertising and marketing support from our nations building product manufacturers, to automatically carry info about you, your sales reps and your products, 24/7 in their back-pockets. They can now instantly and proudly access them via their own customized Product website out on jobsites or sales calls.
2. Because 96% of all consumers will research a contractors website prior to calling them for an estimate, and, with you and your products now visible to their buyers, you can continually keep both contractor (of any trade type) and consumers informed and educated, on who you are, what you sell, and the locations you have.
3. You get to piggy-back upon their marketing budgets, methods and reach of contractors. However guys normally advertise their company, via Facebook, a job sign, yellow pages or work truck … end-buyers already have the natural and existing habit of viewing their website. Where now, you and your products will be seen.
Options to Reduce or Eliminate Costs:
Market Distribution Funds or Co-Op Advertising
Check with your manufacturer to see if there are any advertising funds available to you or your contractors.
It’s the Product Sales Literature Buyers Demand to See
Buyers can research you and your products on any contractor platform, gaining more credibility with buyers.
Leveraging the Marketing Budgets, Reach & Methods
of Every Contractor in your Territory
You gain an army of contractor’s out promoting your sales literature to buyers.
“Allows your communities to view your products
each time they visit their local contractors websites,
anytime they’re looking to build or remodel their homes.”
The Best Digital Strategy is One that Easily
Keeps the Communities You Serve, in Touch with You
with No Product Content to Educate Buyers, is Over
Every contractor needs better marketing, better web content, and better sales support.
In other words, a better way to communicate product benefits & features, to sell more jobs.
Building Product Dealer Worksheet
